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On Target

September 16th, 2013 | Posted by Amy Boughner in Canadiana | Sponsored

Target stores are opening in Ottawa tomorrow, and it’s something a lot of us have been waiting for. Since the closure of Zellers stores around the city I have certainly been looking for a store like it – a one stop shop – that I’m more comfortable shopping at than Walmart (and their questionable treatment of employees).

I got invited to take a peak at the Target opening at Billings Bridge Plaza, which happens to be the mall I grew up going to – Target is in the space that I remember as Robinson’s and then as Zellers, of course it has now been totally renovated.

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I was very interested to hear a lot of what the spokesperson leading the tour had to say, such as their goal of having the lowest footprint possible for each of the new stores, and that Target opened in waves here in Canada and has been trying to learn more about Canadian consumers as they go. I was also interested to know that each pharmacy is run by a franchisee pharmacist with a focus on overall health.

I have never been to a US Target so I wasn’t as excited as the other bloggers on the tour to hear about some of the Target brands their bringing to these stores, and I was disappointed to learn that in terms of plus sizes the women’s clothing only goes up to an XXL, which is really more than other stores.

Tomorrow I’ll be going to the official store opening and checking out the toy section, the girls’ clothing and the arts supplies that I only got to glance at today.

I’m happy to have Target here, filling a gap, and I’m looking forward to exploring more.

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Disclosure: I was compensated for this post with a gift card to shop at the opening of Target at Billings Bridge. Thanks to Greta at Billings Bridge and Target Canada for inviting me on the tour. 

 

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